On May 01, 1999, the book "The World's Best Known Marketing Secret" was released.
Worlds Best Known Marketing Secret
Author: Ivan R. Misner
We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. Now this long-needed book shows you how to grow your business in the toughest of times with the oldest, best, and most cost-effective marketing method in the world.